Good on ya mate!

Our mission is simple: Be good. At Minimate, the alignment of style and sustainability, of aesthetics and ethics, provide all of us with the opportunity to look good, feel good, and do good. We are committed to environmental social responsibility.

Be good

Why are we in business? Like any company we require a profit to stay in business. But it is not the reason we are in business. We believe in being a good mate and having fun. Selling good products is more fun than selling mediocre ones. Giving people good service is more fun than total chaos. We believe that if we make a good product, our customers will buy from us again and again. So we figure this will make a profit over the long term.

Organic cotton

All of our clothes are made exclusively with organic cotton. Organic cotton is grown without the use of chemical pesticides and insecticides. Textile is softer, more resistant and more pleasant to carry.

Quality

Our collections will always have a theme. We aim for a style that is retro, clean and graphic. We avoid the fashions of the day and just ensure our products are as functional and as simple as possible.